All stock gowns are 40% off until Monday, June 21, and then we’ll roll a new number for the last week of our Roll the Dice Sale!

We still have openings for the rest of this week so give us a call to book your appointment.

We’d love to help you find your dream gown AND save money!

#bridalsale #sayyestothedress #bridalelegancegr #westmiwedding #grandrapidsbride #stocksale #bridalgown #shoptillyoudrop ...

Look at her S P A R K L E!!

This ball gown has a full layer of the most perfect glitter tulle. That paired with the beading and a smile means you’ll shine all night long!

Call us at (616) 956-1119 or go online to book your appointment.

#bridalgown #westmichiganwedding #glowingbride #glittertulle #bridalelegancegr #sayyestothedress #grandrapidsbride #ballgown #sparkle ...

✨she said yes✨

Congratulations Mackenzie on finding the most amazing dress! We had so much fun with you and your crew!

-The BE Team ...

We love helping you find your dress, but we also love adding all the small details and sparkle to help complete your wedding day look!

Book a weekday Accessory Appointment and get 10% off your accessory purchase! Call us at (616) 956-1119 or go online to schedule!

We’re looking forward to seeing you!

#bridalaccessories #veil #weddingdayready #bridalelegancegr #bridaldetails #westmichiganwedding #bebridetribe #hairpiece ...

Happy Monday babes!

Hoping you all start the week strong, we’ll just be over here daydreaming about this stunning gown and how confident she looks 😍😍

#bridalelegancegr #sheathweddingdress #confidence #westmichiganwedding #bebridetribe #monday #bridalgown ...

Happy Saturday!!

Our Roll the Dice Sale is still happening! You have a few more days to take advantage of the 50% off discount before we roll the dice next week.

Call us at (616) 956-1119 or go online to book your appointment

#bridalelegancegr #rollthedice #bridalgown #stockgown #sayyestothedress #grandrapidsbride #westmichiganwedding ...

We love a dress that moves!

Jess is wearing the most gorgeous a-line with a very flowy tulle skirt that is perfectly twirl-able.

Call us at (616) 956-1119 or go online to book your appointment!

#bebridetribe #bridalelegancegr #twirl #alineweddinggown #bridalgown #grandrapidsbride #westmichiganwedding ...

Kicking off our Roll the Dice Sale for 2021!

This is always our biggest stock sale of the year, and runs all month long in June.

The details:
- each week we roll a different number, and that is the percentage off all in stock dresses for that week!
- you must book an appointment to come shop!
- dresses are sold out of stock, and sold as is.
- includes bridal gowns and any social occasion dresses as well!
- does not apply to any orders.

Week One is off to a HUGE start with 50% off all stock dresses in the store!

Book your appointment now!
616-956-1119
https://www.bridalelegancegr.com/appointment-request/ ...

Happy Memorial Day!

Today we honor all the men and women who made the ultimate sacrifice.

We are closed today so that our staff may observe the holiday, but we look forward to seeing everyone on Tuesday! ...