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Happy Brides Find Their Dresses at Allure Bridal and Prom

Happy Brides Find Their Dresses at Allure Bridal and Prom

Allure Bridal and Prom is the perfect one-stop shop for Oklahoma brides! This charming boutique is located right in the heart of Lawton and it is absolutely packed with beautiful options. It’s readily apparent that the owner, Tami Bradford, has a passion for all things bridal. In fact, she has been in the industry for the last 20 years. And Tami has lovingly stocked her salon with the prettiest wedding gowns and bridal accessories around.


When you walk into the boutique you will be immediately treated to an elevated experience with your own personal bridal stylist. Tami’s philosophy is, “your big day is one that will last you for a lifetime with the love of your life, so why not start the pampering with your dress shopping experience?” The Allure Team’s goal? They want to treat you just like the princess you are. And, they’d love for you to leave with the dress of your dreams! Because happy brides say “yes to the dress” at Allure Bridal and Prom!

The Allure team works hard to provide incredible one-on-one attention to every bride. Because of this, they do require appointments for all try ons, ordering, fittings, and pickups. But no matter why you visit, you will definitely be treated just like royalty.


Allure Bridal has an amazing selection of gorgeous wedding gowns. There are styles to fit every bridal vision, from boho to glam, and from traditional to rustic. Their new, special order wedding gowns are very affordable and range in price from $800-$3500. You’ll also find dresses with the prettiest details from beading to lace.


Brides can complete their wedding day look to perfection with the addition of accessories. Allure has a spectacular selection of finishing touches from veils, shoes, and headpieces to the loveliest bridal jewelry.


Your girls can also find their gowns at Allure Bridal and prom. For the best selection of bridesmaids’ styles, colors, and flattering silhouettes, you’ll want to shop here.


Allure Bridal and Prom also offers a stunning array of dresses for any formal occasion from proms to pageants.

Allure Bridal and Prom

1823 W Gore Blvd

Lawton, OK 73501

(580) 353-1830


Monday – Closed

Tuesday – 12 – 6

Wednesday – 12 – 6

Thursday – 12 – 6

Friday – 12 – 6

Saturday – 11 – 4

Sunday – Closed


You will never have an experience like Allure Bridal. Yes every girl dreams of going to a Big chain Bridal Store but you’re just a number there and rushed through your appointment. My experience was incredible! Tami the owner took the time to know my personality before I even showed up for my appointment. She studied me and picked out a group of wedding gowns that she felt were me. And she was right!! She made me feel like a Queen and spoke inspiring words and was loving. Best experience of my Life!!! You will not regret it! – Carolynne

Very welcoming, helpful, and full of good information! Also a good selection of beautiful dresses. – Alexus

I recommend Allure Bridal Boutique to anyone. It was the best experience, not only did we find the dress of our dreams at a great price it was all around a fantastic day. Thank you so much. – Kimberly